Every customer, resolved to one golden record
A 360 is only as good as its identity. SCIKIQ first resolves the entity — dedups, matches and survives the best data into a governed golden record, across global parents and local sites — then gives you a live dashboard, predictive scores, next-best-action and a copilot on top.
First, resolve the entity — or the 360 is a lie
The same customer shows up five different ways across five systems: different spellings, IDs, emails and casing; a global parent tangled with its local sites. SCIKIQ’s match engine resolves them into one governed golden record — deterministic and probabilistic, with survivorship and full lineage.
Different names, IDs, emails and casing — no shared key. A CRM or warehouse simply treats these as five customers.
Every metric below — lifetime value, churn, next-best-action — is only trustworthy because it sits on a resolved, deduped, governed identity. Skip this step and the 360 counts one customer as five.
A real 360 — not a CRM tab or a stale warehouse extract
Most “360s” assume the hard problems are already solved. They are not.
Every source, one governed profile
SCIKIQ reads the data you already have — no rebuild, no rip-and-replace — and resolves it into one real-time profile with identity, interactions, purchases and predicted value.
A live 360, from identity to next best action
Switch between customers and watch the whole 360 update — profile, lifetime value, churn risk, engagement, spend, channel mix, product affinity and the AI’s recommended move. This is the view every team shares.
Not just what happened — what happens next
Every profile carries live model scores, computed on the governed graph — the same signals Salesforce, Adobe and Segment charge extra for, here by default.
Churn prediction
A live risk score with the drivers behind it — so you act on the signal, not the exit survey.
LTV forecast
Predicted lifetime value and trajectory, so you invest where the return actually is.
Next best action
A ranked, explainable recommendation per customer — and an agent that can run it.
Product affinity
Propensity-to-buy across the catalogue for precise cross-sell and personalisation.
Talk to the customer’s 360 in plain language
Ask why a customer is at risk, what to offer, or what drives their value — answered from the governed profile with citations, voice input and read-aloud. The answer follows whichever customer is selected above.
The same engine powers every 360
Entity resolution, the golden record, the graph and the copilot are not customer-specific. The same foundation builds a 360 of any entity that matters to you.
Know your customer — and act on it
A resolved, predictive, governed 360 changes what every team can do.
Want to see your customers resolved to one record?
Bring a few real, messy systems — we’ll show the golden record and the 360 on your data, no pitch, no form maze.
Frequently asked questions
What is a Customer 360 view?
A Customer 360 resolves every customer scattered across CRM, billing, support and web analytics into one golden record, then puts a live view of churn, lifetime value and next-best action on top of it. Because it is built on a governed semantic layer, every figure has one definition and traces back to its source system.
How does SCIKIQ build a Customer 360 without replatforming?
SCIKIQ connects to CRM, billing, support and web analytics where they already run and resolves entities in place. There is no migration step: the golden record is assembled over your existing systems, so you keep them and still get one governed view.
How long does a Customer 360 take to deploy?
Typical deployments reach a live 360 view in about 60 days. Most teams start with one domain, validate the resolved records against what they already trust, and expand from there.